Gerald Hetrick

Gerald Hetrick was one of the very first guests ever on Lay of The Land, back on episode 6, where we talked about his path through Vox Mobile, building Able, and what it took to grow a venture-backed software company from Cleveland. We then picked the story back up on episode 142 after Able’s acquisition by Bullhorn, exploring what an exit actually feels like, what Gerald had learned about company-building, and his work with Bezlio, Docket, and EOS. Today, we continue that arc with Gerald’s n...

Gerald Hetrick (CEO of Docket (formerly Bezlio) & Professional EOS Implementer) Gerald has been on the show once before; those of you who’ve been with Lay of The Land from the beginning may recall Gerald as one of the first entrepreneurs to make an appearance back on Episode #6, which I’d encourage anyone interested in learning Gerald’s personal and entrepreneurial journey co-founding and leading two companies from inception to exit — spanning his time building Vox Mobile and Able — to take a l...

Ready, willing, and *Able* - Gerald Hetrick shares his experience running and growing Able, his entrepreneurial background, love for all things Cleveland, and aspirations for the Cleveland startup scene.